Friday, April 13, 2012

3 Factors to Consider in Outsourcing B2B Telemarketing in Singapore

One of the most popular choices in b2b lead generation is outsourcing business to business telemarketing. This activity has been drawing some interest from the Asian city-state of Singapore.

But then again, Singaporean companies should still be very cautious when it comes to partnering with telemarketing service providers; there are some outsourcers out there that are not reliable and simply want to target the abundant pockets of the firms in Singapore. They have to bear in mind that doing business with an unreliable firm generates poor outcome and may taint their corporate image. So that to prevent selecting a wrong outsourcing service provider, here are some main points to consider:

  • Look for stability. In terms of outsourcing, it is a necessity to really be careful and check the service provider’s general stability, and we’re not just talking in terms of financial matters. Organizations and firms in Singapore should allocate ample time to hunt for information connected to the success, failures and achievements—if indeed there were, and of course, the prior performances of the outsourcer.
  • Expertise. This factor involves both the technology and the workers of the telemarketing services provider. It’s only by way of the skills and experience in these resources which success in generating leads would be accomplished.
  • The company’s service packages. One important thing that Singaporean business establishments should seriously take into consideration is knowing about the different services covered in their package. The ideal service package should begin from client profiling services to business appointment setting with some additional services.

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