How Can Telemarketing Help Lead Generation In Singapore?

This is a question that a lot of entrepreneurs in Singapore are thinking about. After all, what can something so old-fashioned still be viable for marketing? Also, what can telemarketing do to help firms in generating sales leads? These are just some points to consider. How can telemarketers be of assistance in a lead generation campaign? There are so many marketing tools available, like social media and email marketing, and these are producing significant results. So why would you still give prospects a phone call?

First, telemarketing services can produce faster results. While other, much modern, communication tools like social media and email marketing can also bring positive results, the speed is quite negligible. With Singapore’s fast paced business environment, this is a big drawback..

Second, a lot of business executives prefer talking business on the phone. Sure, there are a lot of young people holding high positions in many businesses today, but when it comes to the initial contact, talking on the phone is much more preferable.

Third, there is also the cost factor to consider. Yes, email and social media is cheaper, but if we consider the total cost versus the B2B leads generated, you will know that telemarketers are a better choice. Besides, identifying profitable business prospects is much easier this way.

There are other reasons to consider whether telemarketing can help in your lead generation campaign. What is important here is that you know what your business is, what you offer, and the business prospects you want to get.