Friday, October 12, 2012

VoIP Providers: Singapore’s Affordable Communications Solution

Communication is a very important part of any business industry in Singapore. It can take many forms, from email to video. The most common medium is through the phone, where business firms are ever reliant on it. This creates a need for better communication services that VoIP providers are keen to address. But here is the challenge: how can such telecommunication companies show that they are in business? The answer lies in lead generation for VoIP providers. These firms understand that generating telecom leads can be intensive, but the rewards in the end are worth the investment. The question that remains is how to do it.

While it may be true that VoIP providers can generate the needed telecom leads, the complexities of the task might be too much. What more if the specific task deals with appointment setting, where you not only generate leads, but also qualify them, judging whether these will become a business deal or not. This calls for more specialized handling, one that may be beyond that of in house marketing teams. Outsourcing the work then might be a good idea. Considering the intensity of competition in Singapore, this might be an important investment.

Since we are talking about the telecom business, performing a telemarketing campaign is a lead generation tactic. Yes, there may be other communication tools available, but talking on the phone is actually much preferred. How can a VoIP service provider prove that their service is good unless they show it by calling out, right?

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